Dilithium Announces Availability of VT-Ring, World’s First
Video Ringback Tone Solution for 3G, Broadband and IMS
Barcelona,
Spain – February 8, 2007 – Dilithium, the leader in converged video solutions,
announced today the availability of the world’s first video
ringback tone solution; VT-Ring™ for 3G, Broadband and IMS
networks.
VT-Ring
takes traditional ringback tones to new levels by combining
video and audio content to provide a multimedia-rich
experience. A VT-Ring subscriber can personalize the calling
experience for the calling party by configuring a music
video clip or their own video clip as their personalized
ringback tone. Media clips can be subscriber defined for
specific individuals, families, groups, or allow for
automatic system selection of media. A large library of
pre-defined content and clips is available along with the
ability of subscribers to create their own multimedia
content.
Built
upon the platforms serving the world’s most advanced
ringback and ringtone market in Korea, the VT-Ring solution
incorporates an extremely scaleable, flexible and telco-grade
architecture that can fulfill the demands of millions of
subscribers in any given market.
VT-Ring
incorporates many of Dilithium patented technologies. It
incorporates UnicodingTM technology that
significantly reduces audio and video delays; Mona (Media
Oriented Negotiation Acceleration), which decreases the
session setup time comparable to those of voice calls; and
delayed charging capability that allows delivery of free
media during call set up time.
“The
market reaction and our customers feedback have been very
positive about our VT-Ring solution enhancing the video
calling experience.” said Mitch Lewis, Vice President of
Marketing and Product Management at Dilithium Networks.
“Traditional applications such as wallpapers, screen savers,
and audio ringback tones have transformed communication
devices into an important medium for personal
self-expression. The next logical step is video and
multimedia such as music videos and user generated content.
Our VT-Ring solution will bring this personal
self-expression to the next level by allowing subscribers to
easily create and display truly personal contents and
generate additional revenues for operators.”
VT-Ring
is a highly scalable solution jointly developed by Dilithium
Networks and SK C&C, a subsidiary of SK Telecom of Republic
of Korea.
Availability
VT-Ring
is available now. Dilithium will demonstrate VT-Ring at the
3GSM World Congress 2007 at Hall 2 2B33 from February 12-15,
2007.
About Dilithium
Dilithium is the global leader in converged video solutions
for the mobile, broadband and internet markets. Dilithium
pioneered 3G video communications and our technologies are
deployed by the major network operators, content owners,
aggregators and equipment providers. www.dilithiumnetworks.com
For more information contact:
Joe Banks, Johnson King
joeb@johnsonking.co.uk /Tel: +44 (0) 20 7357 7799
Karen Birnie, Dilithium
karen.birnie@dilithiumnetworks.com / Tel: +1 707
792-3927
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